How did it all start?

The SO BE IT Origins

Growing up as the youngest of five in a house filled with love but limited finances shaped my entrepreneurial spirit. From a young age, my family and I faced the challenges of living day-to-day, often relying on my mother and me soliciting for money just to pay rent and get food. Determined to contribute, I started washing windows at gas stations in Las Vegas at the age of 10. As I grew, so did my window washing business, allowing me to provide for my family and myself.

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